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Happy Eco-Holidays: How a little green sheen can make gifts merrier this year
If the ghosts of shopping seasons past are the bellwether of shopping seasons yet to come, the retail weather inside malls is frightful. Last year saw only a 3% increase of holiday sales numbers, and this year’s projections stand at just 2.2% (NRF.com 1.15.08). Although the "shopping recession" won't stop consumers from gifting this year, holiday shoppers likely will want to add a little more purpose to the package to stretch those dollars with more meaning — a sprig of green, a cup of cause or, at the very least, some punchy practicality for added value... CONTINUE READING>
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