At the movies. On the subway. In your store. Keeping up with your consumer is the bread and butter of our business. Iconoculture’s Consumer Research and Advisory Services help clients understand the “why” behind the “what” of consumer behavior without sacrificing valuable company time and essential human resources. We know that smart marketers seek insight outside their known business perspective to get a multidimensional, 360-degree view of their audience. Iconoculture delivers the 360. Forward-looking. Comprehensive. Cost-efficient. We do the legwork. You reap the rewards.

Research and Advisory Deliverables
There is no consumer research and advisory service delivering this depth of knowledge anywhere else today. A subscription to Iconoculture’s services includes:

• Advisory Service Insights – Access to a premier team of Consumer Strategists, each with in-depth category or demographic expertise and marketplace experience.
• Consumer Trend Database – 24/7 access to our Consumer Trend Database, the most comprehensive online database of current and emerging consumer trends and analysis.
• Weekly Newsletters – Highlights from the week in consumer culture delivered via email.
• Webcasts – Consumer Strategists discuss hot topics and immediate strategic implications.
• Point of View Briefs – Consumer Strategists offer provocative opinions on business risks and emerging opportunities within specific segments and categories.
• Consumer Outlooks – Consumer Strategists explore the top-level trends driving distinct generations, markets and categories.

For more information on pricing and packaging options for Iconoculture Research and Advisory Services, contact us.

Consumer Insight Extras
Our premium services take Iconoculture insights to the next level, giving clients singular access to customized consumer analysis, tailored ideation processes and innovative market research platforms. Dig deeper with:

• Consumer Outlook Presentations - Top-level trend reports on consumer values, attitudes, moods and motivations driving a distinct demographic, category or consumer segment
• Global View^SM – A groundbreaking slate of products and services designed to support the strategic goals and unique challenges of global-facing brands and agencies.
• IconoCommunities^SM - Focused online conversations between hand-selected member-participants, guided by Iconoculture researchers.
• IconoWorkshops^SM - Facilitated full-day, half-day or multi-day ideation sessions customized around specific, preset objectives
• Strategic View Presentations - Onsite, interactive discussions providing rich, actionable insights into key consumer issues influencing the future of your business.